Dr. David Arévalo

Branding, Identity, Mexico, Design

For this project we develop the graphic identity of an internist doctor, he wanted to communicate to his patients the security, tranquility and a detailed attention by being under a medical treatment, which is mostly made up of seniors who are concerned about taking care of their health.

In this graphic system, we develop an icon resembling the lymphatic system that happens to be one of the most important parts of the function of the human body. The stationary we generated is simple with a grid framing the information to maintain the simplicity and the aesthetics of the project.